Article • May 2023

AI & the New Marketing Communications Paradigm

A glimpse into the disruption that AI promises to bring to the fields of internal / external communications and marketing

May 2023

Thought Leadership: Internal & Change Communications

Actionable advice to mitigate lesser-known (but potentially serious) risks to internal / change communications programs

September 2021

Syndicated Article for GovTech.com

Feature on how client's technology solution allows educational institutions to overcome their increasingly complex communication challenges

September 2021

B2B Content Strategy & SEO: Cloud / Cybersecurity

Website content developed as part of broader, integrated content strategy to boost a Microsoft Partner's rank within Google's E-E-A-T framework

November 2020

B2B Branding & Thought Leadership: IT & Cybersecurity

B2B blog on the shifting landscape of cybersecurity within the expanding "zero trust" paradigm

May 2023

B2B Branding & Marketing: AI / Tech Startup

One-pager designed to concisely translate the key messaging of a tech startup to knowledgeable but non-technical decision-makers

May 2023

The Evolving World of AI-Powered KPIs: Opportunities & Challenges

First in a 3-part series on the shifting landscape of KPIs in the age of AI and machine learning

May 2023

B2B Co-Marketing: IT / Cloud / Cybersecurity

Media release announcing an innovative joint venture between two IT firms to address a pervasive business challenge and build their individual brands